Ciara is a Marketing Associate supporting Tribe’s brand, marketing and communications.

She works across multiple channels, including communications, events, digital and PR to deliver strategic and tactical marketing initiatives that support our clients as well as broader brand awareness.

Passionate about improved access and well-being in finance, Ciara joined Tribe in 2023 from Kiva Microfunds, a non-profit connecting underserved communities with microfinance partners around the world. There, she worked in digital marketing and content creation. Ciara has degrees in International Business, Economics and Marketing from Susquehanna University in Pennsylvania.

Outside of work, Ciara enjoys shooting and developing film photography and playing hockey. She’s originally from Philadelphia and travels home to see her family – and support the Eagles – whenever possible.

In another life...

I’d be a street photographer. Especially when I visit somewhere new, I love to capture the hum of community.

One small thing that makes the world better...

Being outside, and the daily bookends of sunrises and sunsets.

Ciara’s ImpactDNATM

Ciara’s values are most closely aligned with sustainable communities – in particular Goal 10 (Reduced Inequalities) and Goal 4 (Quality Education).

Ciara wants to see an inclusive global society, where access to quality education and equal opportunities are the cornerstone of personal and societal development. She believes achieving these goals, while prioritising stable environmental conditions, is crucial for building a society that is not only healthy and fair but also resilient and prosperous.

Sustainable Communities focuses on the social fabric needed to ensure everyone thrives.

UN Sustainable development goals